This post has two inspirations: 1) a discussion I had with Sian Prime – one of the lecturers in the Institute for Creative and Cultural Entrepreneurship at Goldsmiths College, University of London where I am doing my PhD. I was saying to Sian how I sometimes felt I wasn’t really a creative entrepreneur, especially as an […]
You know that old yarn about how ‘life is a marathon not a sprint?’ The same holds true for sustainable creative careers. Days, weeks, months and even a year are tiny markers. You might have good weeks and bad weeks. You might have a year where you do nothing creative. This doesn’t really matter. It’s […]
Who you are as an artist or creative person is one of your most potent marketing materials. You should be looking for opportunities to tell you story everywhere. Whether through traditional media (newspapers, radio, television) or new media (blogs, Twitter, Facebook, YouTube, Pinterest, Instagram etc) your story should be available in as many places as […]
If you’ve got contacts, it’s a shame not to use them. Who can help you get your project off the ground or your work to see the light? Ask them.
Start with the low hanging fruit Photo by Effervescing Elephant It’s January and the Christmas bills are starting to come in. Mother Hubbard’s cupboards are feeling a bit bare so as a freelancer it’s always the time of year where I start to worry about drumming up some more work. Sound familiar? My advice is […]
Yesterday we looked at identifying the elements of your art (or craft – or anything really) that have ‘heart & meaning’ for you. The next step on the pathway, as set out by Lisa Sonora Beam, is to look at Gifts and Flow. What’s the difference, you probably wonder? While heart and meaning is about […]
There are periods of time where you’ve got to put your head down and just get on with it. It’s a core entrepreneurial skill and this is one of those times. I’m buying a new house, and there are so many things to do including fixing up the old one, dealing with Estate Agents, liaising […]